Comprehensive employer branding solution
Our full employer branding solution offers a comprehensive and systematic approach, centered around your company’s strategy, employee experience, and culture.
Our service value proposition
-
Inside-out – a 360-degree approach
Our comprehensive employer branding solution is based on a thorough inside-out approach that involves all key internal and external stakeholder groups.
-
The “Give & Get” methodology in developing the employer value proposition
Our distinctive Give & Get methodology helps create an employer promise—a value proposition that serves as a mutual win-win agreement between you and your people.
-
Employer brand messaging and visual language
We craft and visualize your employer brand story—a narrative that captures your identity as an employer, reflecting your journey, values, and purpose.
-
Employer brand strategy and performance metrics.
The comprehensive solution includes a long-term employer branding roadmap and performance metrics, enabling you to assess the effectiveness of your employer brand and continuously develop and adapt it to your organization’s evolving needs—ensuring its relevance and sustainability over time.
Service description
We develop your employer brand and provide you with a framework and tools to consistently manage and measure its impact and effectiveness in relation to your company’s goals.
Our comprehensive employer branding solution offers a structured approach that begins with mapping out your organization’s strategic goals in collaboration with leadership. These goals form the foundation of your employer brand.
Fontes’ inside-out, 360-degree methodology includes both internal and external stakeholder groups to ensure authenticity and relevance. Using our Give & Get method, we create an employer promise that is credible, attractive, and transparent—for both your current and future employees.
We also craft your employer brand story, tagline, and key messages that reflect your identity and values, and provide recommendations for delivering these messages to your target audiences. Additionally, we help define the visual language of your employer brand, ensuring consistency with your corporate brand and creating a distinct and cohesive employer image.
The solution includes a long-term roadmap and performance metrics to monitor the impact of your brand and make adjustments when needed.
To support successful implementation, we recommend ongoing development of a brand ambassador culture—by training and empowering employees to be advocates of your organization.
We are your partner in developing, implementing, and activating your employer brand and ambassador culture.
Service Provider
-
Partner, värbamise ja tööandja brändingu tiimi juht
Request a quote for the service
Describe what you are looking for, and we will send you a personalised quote.
Contact usClient stories
-
Employer branding case study (in Estonian): Why did Scanfil Estonia’s production unit see the need to build a strong local employer brand?
The comprehensive employer branding solution is suitable for companies of all sizes that want to strategically develop their employer brand and ensure it is authentically aligned with their organizational goals, culture, and values.
The duration of the employer branding process depends on the size and needs of the organization, but typically the project spans between 4 and 12 months.
Developing an employer brand is a collaborative process that should involve stakeholders from various departments and levels of the organization. It’s essential to engage leadership, HR, marketing and communications teams, as well as employees from different units. This ensures the employer brand is authentic and grounded in the company’s real culture, values, and employee experience.
The comprehensive employer branding solution is rooted in your organization’s strategic goals. We develop an employer brand that supports long-term growth, enhances your attractiveness in the talent market, and contributes to achieving business objectives. In addition, we provide a measurement system to continuously assess the brand’s impact and adjust activities as needed.
Take your organization’s employer brand to the next level.
Get in touch and consult with our employer branding experts to take the next step in developing your organization’s employer brand.